Hotel Icon Seoul, Seoul ➤ Reviews, Rooms & Prices 2025

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Key details

About the Hotel

20 Samil-Daero 32Ga-Gil, Jongno-Gu, Seoul 110-340, South Korea, Seoul, South Korea

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Select your room type

The hotel offers a variety of rooms including double rooms, family rooms, and suites with breakfast, free cancelations, and special deals

Twin Room

Max:

2 persons

19 m²

Bed options:

2 Single beds

Shower

Heating

room details

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Double Room

Max:

2 persons

19 m²

Bed options:

1 Double bed

Shower

Heating

room details

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Family Twin Room

Max:

3 persons

22 m²

Bed options:

1 Double bed

Shower

Heating

room details

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Getting around

A list of all available modes of transport

City Center

Seoul4600 ft

Airports

Gimpo (GMP) 12.2 mi

Train

Seoul Station 1.8 mi

Yeongdeungpo Station 6.1 mi

Metro stations

Anguk1000 ft

Facilities

The hotel offers amenities for your comfortable stay and unforgettable experiences

Comfortable Stay

“I loved the room features at Hotel Icon. The presence of a personal router and a TV with numerous channels made my evenings enjoyable after exploring the city. Having a dedicated closet for my luggage was incredibly convenient, a rarity in many hotels in Korea. It certainly added to the overall comfort of my stay.” view full review

Convenient Facilities

“The bathroom facilities were adequate, providing all the essentials. Daily cleaning ensured everything was fresh, and having two bottles of water replenished was a thoughtful touch. I appreciated the attention to cleanliness, which is crucial when staying away from home.” view full review

Satisfying Breakfast

“Breakfast was available from 7 to 9 AM and included a nice variety with cereals, toast, eggs, and tea or coffee. This early start was perfect for fueling my day of sightseeing. While it may not have been extravagant, it served its purpose well.” view full review

Cozy Atmosphere

“The bedroom was cozy and perfect for two people. Although it was small, it felt just right for our needs. The bedding was cleaned daily, adding to the overall comfort. Despite the firmness of the mattress, I found it to be a satisfactory place to rest after a long day.” view full review

General

Free Wi-Fi
Parking
Elevator

Guest Parking

Electric kettle

Dining

Restaurant

Room features

Air conditioning
Mini-bar
Tea and coffee facilities

Bathroom

Hair dryer
Free toiletries

Self-catering

Electric kettle

Media

Flat-screen TV
Cable/ Satellite television
Telephone
AM/FM alarm clock

Room decor

Parquet floor

Location

20 Samil-Daero 32Ga-Gil, Jongno-Gu, Seoul 110-340, South Korea, Seoul, South Korea

Map view

20 Samil-Daero 32Ga-Gil, Jongno-Gu, Seoul 110-340, South Korea, Seoul, South Korea

City landmarks

Palace

Gyeongbokgung Palace

1.0 mi

Palace

Changdeokgung

2600 ft

Parks

Bukchon Hanok Village

3800 ft

Jung-gu

Myeongdong Shopping Street

1.1 mi

105 Namsangongwon-gil

N Seoul Tower

1.7 mi

Square

Gwanghwamun Gate

4300 ft

Mall

Dongdaemun History & Culture Park

1.3 mi

Pagoda

Jogyesa Temple

2600 ft

Parks

T'apkol-gongwon

2700 ft

Palace

Changgyeonggung Palace

4800 ft

Museums

Grevin Seoul

1.0 mi

Museums

The National Folk Museum of Korea

3600 ft

28 Toegye-ro 34-gil

Namsangol Hanok Village

1.3 mi

172 Sejong-daero

Statue of Sejong the Great

5300 ft

Architectural Building

Seoul City Wall

1.6 mi

110 Sejong-daero

Cheonggyecheon Stream

3600 ft

71 Donhwamun-ro

Tteok and Kitchen Utensil Museum

3000 ft

Church

Myeongdong Cathedral

1.0 mi

SK T-Tower 11 Euljiro 2-ga

T.um - SK Telecom Ubiquitous Museum

4600 ft

Gwanghwamun Sq

Statue of Admiral Yi Sun-Sin

5100 ft

Square

Gwanghwamun Square

4800 ft

39 Namdaemun-ro

Bank of Korea Money Museum

1.2 mi

Museums

National Palace Museum of Korea

4900 ft

Market

Gwangjang Traditional Market

4700 ft

Museums

Seoul City Wall Museum

1.4 mi

Palace

Jeong Kwan-heon of Deoksugung Palace

1.4 mi

Nearby

157 Jong-ro

Jongmyo Shrine

2000 ft

Museums

ARARIO MUSEUM in SPACE

1500 ft

35-4 6 Insa-dong-gil

Insa-dong Maru

1700 ft

Palace

Unhyeongung

1200 ft

Restaurants

Yang Mani. Kr

800 ft

Ex-on 121

700 ft

Crepe Rei

800 ft

Tiger Curry

700 ft

112

Bukchon Sonmandu Insa

2000 ft

42-5

Halmeoni Kalguksu

1200 ft

49-1 Donui-dong

Dunkin Donut Anguk Station Store

1500 ft

95-2

The Moonbird Does Think Only of the Moon

2400 ft

14-3

Suksung Uimi Ikseon

1300 ft

53-1

Ilmi Sikdang

1600 ft

428

Mi Skirtmeat

1200 ft

Reviews and Ratings

Feedback from previous guests about their experience.

82%

liked the hotel and would stay again

8.2/10

Great

Rooms

7.5

Location

9.2

Service

7.9

Dining

6.5

4.5/5 based on 375 reviews

#81 of 606 hotels in Seoul based on Tripadvisor

Alison

United Kingdom, May 2024

8.2/10

I truly enjoyed my stay at this hotel. The location is fantastic, so close to Insadong and Changdeokgung, making it easy to explore. The rooms are worth every penny for a 3-night stay, they are impeccably clean and spacious. The dining experience was good but could offer more variety. The only downside is that it's a bit pricey for those who prefer a budget-friendly option.

Rooms

9.0

The rooms in the large living room downstairs were very clean and worth the money paid for the 3-night stay.

Service

8.0

The service provided was friendly and accommodating.

Location

10.0

The location couldn't be better with everything we wanted to see, and a subway station, within easy walking distance.

Dining

7.0

The breakfast consisted of cereals, bread/toast, muffins, tea, coffee, and juice, which was good but could have had more options like fresh fruit.

Facilities

7.0

The facilities were adequate, but for the price paid, I expected a bit more in terms of dining options.

David

United Kingdom, April 2024

7.0/10

The IBIS hotel offers a decent stay with clean rooms and a convenient location close to major tourist attractions. The service may lack personalized attention, but the hotel's proximity to subway stations and historical sites makes it a practical choice for travelers. The dining options are simple but sufficient, providing a good start to the day for guests.

Rooms

7.0

The rooms were okay and clean, nothing special but comfortable for the stay.

Service

6.0

While the service was satisfactory, there was no staff dedicated to offering personalized assistance.

Location

9.0

The hotel's location is the top draw, walking distance to Insadong tourist area, Unhyeonggung, Gyeongbokgung Palaces, and many other Seoul sights.

Dining

7.0

The dining experience was simple but fitting, adequate for a budget hotel offering.

Facilities

6.0

The facilities were basic but met the essential needs of guests with no extraordinary amenities.

George

United Kingdom, April 2024

6.4/10

The hotel's location is incredible, within walking distance to major attractions like Insadong, Unhyeonggung, and Gyeongbokgung Palaces. The rooms were spacious but not super clean, lacking a shower cabin and with some stains on the walls. The breakfast offerings were limited to boiled eggs and toast in a room filled with dirty dishes, although it was complimentary. Even though the bed was firm, the air conditioning worked only on/off.

Rooms

6.0

The rooms were a good size but lacked cleanliness with some stains and an unpleasant smell. The bed was hard, and there was no shower cabin. The room had AC that could only be turned on and off.

Service

5.0

Location

9.0

The hotel's location is top-notch, near major tourist attractions like Insadong, the palaces, and the Hanok Village. It is very accessible and close to public transportation options.

Dining

7.0

The breakfast options were limited to bread, cereal, and muffins, and the dining room was tiny. However, the vegetarian couscous was surprisingly delicious.

Facilities

5.0

The hotel's facilities were basic with no standout features. The breakfast area was small and crowded with dirty dishes which affected the overall dining experience.

United Kingdom, February 2024

7.6/10

The hotel rooms looked exactly like in the website pictures, which was a bit of a shock but eventually became familiar. The neighborhood is great, although the room felt small for three people with three large luggages.

Rooms

7.0

The rooms resembled the website pictures, although it was a bit of a surprise at first. The neighborhood is lovely but may be a bit tight for three people with large luggage.

Service

9.0

The service was friendly and accommodating.

Location

9.0

The location was excellent, allowing us to walk to most major sights, close to the metro and city bus tour. It's near the Anguk subway station and tourists attractions.

Dining

7.0

Breakfast to help you get started but ends a bit early. Could offer more variety.

Facilities

6.0

Basic facilities with cup noodles available for convenience.

Ted

United Kingdom, December 2023

7.0/10

My stay at the hotel was quite pleasant overall. The rooms were basic but clean and comfortable, and the Wi-Fi was impressively fast. However, there were some mosquitoes in the room, and the space was a bit small. The service was friendly, but I wish there were more amenities available. The location was very good, especially for exploring the older parts of the city with plenty of eateries and shops nearby. The dining options were simple and could have had more variety, but the breakfast was decent. Overall, a decent value for money choice with some room for improvement.

Rooms

7.0

The rooms were basic, but clean and comfortable with very fast Wi-Fi. However, there were some mosquitoes in the room, and the space was super small.

Service

7.0

The service was friendly, but I wish there were more amenities available.

Location

8.0

The location was very good in an older part of the city with lots of eateries and delightful little shops nearby.

Dining

6.0

The dining options were simple, and could have had more choices, but the breakfast was decent.

Facilities

7.0

The facilities were satisfactory, but some room for improvement.

Roger

United Kingdom, December 2023

8.0/10

The hotel's rooms, though smaller than expected, were modern and clean; however, the strange toilet-shower-sink setup may differ from the photos. The service was top-notch, making up for any size concerns in the rooms. The location was excellent, placing us within walking distance of many popular attractions. Despite the limited breakfast options, the dining experience was sufficient for starting the day. Overall, a convenient and comfortable stay with a great value for money.

Rooms

7.0

The rooms were modern and clean, but smaller than ideal for a family of three.

Service

9.0

The service was exceptional, making our stay enjoyable despite room size limitations.

Location

10.0

The location was excellent, within walking distance of many top attractions and the city center.

Dining

6.0

The breakfast options were limited but sufficient to start the day.

Facilities

8.0

The facilities provided were adequate for our needs during the stay.

Stuart

United Kingdom, October 2023

8.2/10

The hotel is in a prime location, close to many attractions and with friendly staff. The rooms are clean and cozy, perfect for two people. However, the dining options could be improved, offering a more varied selection. The service and location make up for it, and the value for money is excellent.

Rooms

8.0

The room was clean and comfortable, suitable for two people.

Service

9.0

The staff was friendly and accommodating.

Location

10.0

The location is superb, with easy access to various sightseeing spots and subway stations.

Dining

7.0

The dining experience lacked variety, but the nearby cafe provided good options.

Facilities

7.0

The facilities were basic but adequate for a short stay.

Mike

United Kingdom, September 2023

7.8/10

The hotel is in a convenient location with trendy hanok cafes and restaurants nearby, providing easy access to major landmarks. The rooms were spotless and well-maintained, although the smell was not pleasant. The service was attentive and welcoming, catering to our needs. However, the dining experience was basic, offering limited food options. The hotel's facilities were adequate for a comfortable stay.

Rooms

8.0

Our room was very clean and free of any dirty dishes, offering a comfortable stay.

Service

9.0

The service was attentive and welcoming, making our stay pleasant.

Location

9.0

The location was wonderful, surrounded by trendy hanok cafes and restaurants with easy access to tourist attractions.

Dining

6.0

The dining options were limited with basic choices, lacking variety.

Facilities

7.0

The hotel's facilities were sufficient for a comfortable stay.

Anne

United Kingdom, June 2023

8.4/10

The hotel is in a prime location near the Anguk subway station and tourist attractions, making it an excellent choice for a short-term stay. The rooms are small, cozy, and clean, exactly matching the website pictures, offering a comfortable and spacious atmosphere. The service provided was exceptional, ensuring a pleasant and welcoming stay. The dining options were satisfactory, with a simple breakfast to kick start your day and nearby cafes for more choices. The facilities are well-equipped, providing a great experience overall.

Rooms

9.0

The rooms are small, cozy, and clean, exactly as shown in the website pictures, offering a spacious layout.

Service

9.0

The service was exceptional, making my stay pleasant and welcoming.

Location

9.0

The hotel is in a great location near the Anguk subway station and tourist attractions, perfect for short-term stays.

Dining

7.0

The dining options were satisfactory, with a simple breakfast to start your day and nearby cafes for more choices.

Facilities

8.0

The facilities are well-equipped, adding to the overall positive experience.

Anthony

United Kingdom, May 2023

7.0/10

The hotel offers a clean and comfortable stay with very fast wifi; however, the rooms are ridiculously tiny. The location is excellent for sightseeing with trendy cafes nearby, while the dining options are very basic. The service is friendly, and the owners are helpful, but the facilities are somewhat limited.

Rooms

7.0

Despite being ridiculously tiny like a prison cell, the rooms are clean and comfortable with very fast wifi.

Service

8.0

The service is friendly, and the owners are very helpful.

Location

9.0

The location is wonderful for sightseeing with trendy cafes nearby and major landmarks easily accessible.

Dining

5.0

The dining experience is very basic, leaving more to be desired in terms of variety.